Title page for etd-0726116-121944

URN	etd-0726116-121944	Statistics	This thesis had been viewed 368 times. Download 2 times.
Author	Chen-Chou Chin
Author's Email Address	a0930715507@gmail.ccm
Department	Institute Of Mechanical Engineering
Year	2015	Semester	2
Degree	Master	Type of Document	Master's Thesis
Language	zh-TW.Big5 Chinese	Page Count	150
Title	Research Used Cars business model and the empirical condition grading
Keyword	competition advantage competition strategy middle bus information asymmetric business model middle bus alliances certified pre owned vehicles certified pre owned vehicles middle bus alliances business model information asymmetric middle bus competition strategy competition advantage
Abstract	Taiwan middle bus transfer number since 2005 the first-time beyond new car s license number, so far ten years middle vehicle market scale is expanding constantly, and new car sales data gap is more and more big, which 2005 middle bus transfer number up to 82.5 million scale, and in recent years middle bus transfer number has reached more than 2 times the new car sales figures, showing consumers middle vehicle accept) a is higher than before the trend, also caused new car brand car factory and automobile group of middle car market attention. Early Taiwan middle car market under the regulations system is not perfect, there are serious information asymmetric problems, resulting in many disputes in the transaction, the consumer's rights and benefit can not be protected. Since the middle car business quality in atrazine is Qi, plus middle car industry and did not set up official type of public set assessment agencies, in no uniform quality standards available to follow, to practicable quality management very difficult. Less parameter not Shaw middle car business only to is figure, ignoring the consumer's rights and we should pay more attention to consumer safety, illegal selling accident vehicle, soaked it, alter it... Etc. problem of vehicles, resulting in consumers of medieval vehicles have not trust and not safe sense, hinder has middle car market is often the development of. In recent years, many new car brand car factory and automobile group have been put into middle car market business, and actively and participated in the middle car industry operation and development. This study will for a new form of business model (such as: middle bus alliances, brand authentication middle cars and auction, etc.) in this analysis, from the establishment of motivation, purpose, business model, competitive strategy and competitive advantage. , find out not with the business model advantages and disadvantages, role play in the whole middle bus operation of the market mechanism, and the whole middle car market development impact, hope from the current business model to find new opportunities and to provide a middle car industry is not to the development of reference.
Advisor Committee	Fu-Shan Lin - advisor Long-Jyi Yeh - co-chair Wu-Kun Ling - co-chair
Files	etd-0726116-121944.pdf indicate in-campus access at 2 years and off-campus access at 2 years
Date of Defense	2016-07-06	Date of Submission	2016-07-26

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